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Personal Branding

Personal Branding is a Lie

13 Sep
2012
James Altucher has grown a loyal tribe of hundreds of thousands that read his blog, opened doors to everyone from the super-secretive hedge funder Steven Cohen to Mad Money’s Jim Cramer, and built enduring relationships while reinventing himself and his career in multiple industries. And through it all, he has managed his success on his own terms and in his own way. During his...
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Personal Branding

One Month, Zero Self Promotion

05 Apr
2012
Back in mid-January, a Tweet from Niall Doherty popped up on my radar: I asked him if he'd write us a guest blog post to report back on his "Month of Generosity" and he agreed to keep us posted on his experience. Last week Niall sent in his report on what happened when he shifted his focus from his own success to helping those around him achieve more. Here is his story. By:...
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Personal Branding

Storytelling Can Boost Your Business and Remake Your Career

03 Apr
2012
MyGreenlight friend and contributor Michael Margolis is offering a cool (and free) 5-part video series as part of the run up to his virtual Reinvention Summit 2, the world’s largest online conference on storytelling on April 16-20 - check it out . Storytelling is an indispensable skill that goes hand in hand with building your network. You can use it to reposition and grow...
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Personal Branding

Dress for the Job You Want, Not for the Job You Have

23 Jun
2011
Any smart employer chooses substance over style. But the truth is, it’s a lot easier to master style – so why not give yourself an easy leg up? I’m very particular with my suits and tailoring, but I’m not a fashion expert. So I asked the team at the online style consultancy Haberdasher to share some wardrobe tips. Men: Nothing is more important with a suit than fit, so get it...
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Personal Branding

Don't Let Social Media Give You a Bad Hangover, Says Leading Recruiter

01 Feb
2011
Star headhunter and author of Work It! How to Get Ahead, Save Your Ass and Land a Job in Any Economy! Allison Hemming recently walked Relationship Masters Academy members through the steps to make their brand scream "hire me!" Chief among her advice was to pay attention to what you communicate through social media. Here's her top six rules to avoid a bad social media hangover...
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Personal Branding

Getting Back in the Game – How to Explain a Gap in Your Resume

29 Jul
2010
RMAer Veronica Volk is looking to get back into the job market after a two-year sabbatical. While she is a seasoned real estate and structured finance professional, she told me she was worried she’d be at a disadvantage because of her time off. So many people get caught up with the positioning of how to explain a gap in their resume. There’s no need to be apologetic! Speak...
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Personal Branding

When There's 118 Seconds Between You and Success

27 Jul
2010
Learn the secret of the 118-second pitch in today’s tip from my buddy, expert marketer and celebrity CMO Jeffrey Hayzlett. It’s from his new book, The Mirror Test: Is your Business Really Breathing? , all about how to best position your company to grow. It’s already on at least three bestseller lists and I highly recommend you check it out. – Keith Ferrazzi *** Adapted from...
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Personal Branding

Five Ways to Tell the World, “I’m Amazing!” – Without Being a Jerk

27 Apr
2010
You know you’re doing a great job. I know you’re doing a great job. But what are you doing to make sure everyone else knows you're doing a great job. Tony Hsieh’s Zappos is an Inc 500 alum Sometimes we get stuck thinking, “I’m working hard, being productive, everything else should fall into place.” Whether you’re an employee at a large corporation, or the owner of a business,...
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Personal Branding

Discover Your Unique Selling Proposition – Your Pathway to Leadership

19 Oct
2009
"Genuine confidence is what launches you out of bed in the morning, and through your day with a spring in your step." – Jim Collins People constantly ask me, “What do I have to offer?” I especially hear this from young people who are looking to approach more senior players. But among both young and old, there are so many people who’ve yet to discover their unique selling...
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Personal Branding

RAP Challenge Day 2: How Can I Help?

08 Oct
2009
Welcome to Day 2 of our Relationship Action Plan Challenge , designed to give you just a small taste of the system I teach at the Relationship Masters Academy , which is currently enrolling for the March 4 class. Today's Challenge: How Can I Help? For you to get to know the people who can make you successful , they've got to want to get to know you. And to make that happen,...
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